Sharon McMillan is making great points about business blogs needing to have some personality in them:
When you?re selling online your prospective customers aren?t able to see you or sit down with you to determine your capabilities as a vendor or consultant.That?s why your blog is so important. Your blog represents your voice, your views and your product/service online.
via Blogging for Business
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Content Curator Kelly McCausey
I'm Kelly McCausey and I love hosting the Solo Smarts podcast. Being a solopreneur, operating unique online businesses and helping others find their own success makes me one happy camper.
Source: http://www.internetbillboards.net/2013/02/blogging-for-business-because-it-works/
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